Hi Folks,

I have recently completed a new advert for a science company and would like to share it with you...

http://www.youtube.com/watch?v=VMbpEY3doPs

Lots of different techniques used which was fun and challenging but slightly disappointed with the final aesthetic. It's a bit grainy, washed out and the focus is off in places.

I set a scaffold rig up and animated an actress who was lying on the floor, I then printed out and cut out each frame by hand.

I then animated the frames against a green back drop and composited the animation in after effects.

My favorite bits are the horse made out of Eppendorf tubes (small plastic test tubes that look a bit like pen lids)and the transition from the clock to the bench paper near the end

Any feedback would be much appreciated if you would be so kind.

Thank you muchly!

Ruth

http://www.youtube.com/watch?v=iTNS5HNpvXM

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Hey Gustavo, many thanks for the feedback!  

I'll brush up on lighting, exposure clean-up and grading techinques.

It was good fun animating cut-outs.  I used about 10 magazine pages with the character in different poses which I replaced throughout the tearing scene (shame it wiggles around so much).  I would have liked time to re-shoot that bit really.

Thanks again!

Ruth

gustavo arteaga said:

Hi Ruth. I just watched your ad.

Nice work. Thumbs up!

I too liked the horses a lot but also the start, as the character is peeled off from the page. Yes. There are some issues with the lighting. Perhaps it could've done with a good exposure clean-up (and better grading?) but I know how tight budgets are.

Hell. I'd say they did well to hire you. Good work. The concepts illustrating the script are clear and the character rolls from topic to topic pretty smooth I though. 

 I still have no clue what "Reverse transcriptase" are but that is not your fault. I was always crap at science.

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